Bunny - The TikTok Influencer

The Duracell brand needed to appeal to a modern audience, so I helped setup the guidelines and structure for how to show up on TikTok. All the while being entertaining and hitting Duracell’s brand messages. How? Luckily we had Bunny on hand to be the brands’s representative in this space, but we established the rules around how he needs to show up which is different to his ATL self. With views in the millions and having the top views internationally for TikTok Games, Bunny and Duracell are well on their way to being famous on TikTok outright.